Marketing and PR Manager

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  • Department:
    Sales, Marketing and Reservations
  • Position Commitment:
    Full Time
  • Funding Source:
  • Location/Hotel:
  • Vacancy Reference:
    0870
  • Vacancy Start Date:
    4 July 2018
Funding Source:
  • The Grand York

The award-winning Grand Hotel & Spa in York is Yorkshire's only 5-star hotel & boasts 207 luxury bedrooms & invigorating Spa within its Edwardian building. The perfect destination for Spa Days or Spa breaks in Yorkshire, offering the very best in traditional English style and service, set off with a friendly Yorkshire welcome.  Our guests can experience the luxury, opulence and style of the golden age of travel at The Grand Hotel & Spa, housed in the iconic former headquarters of the North Eastern Railway Company. The brand new Rise restaurant, terrace and bar offers locally sourced contemporary cuisine allowing guests to enjoy a feast of dishes in an immersive and social dining experience. And the amazing Hudson's restaurant- has recently been awarded 3 AA Rosettes for culinary excellence.

Marketing & PR Manager

Being a key part of the Splendid family, all our team members need to be able to promise to:

  • Being the Best;
  • Making Responsible Decisions;
  • Treating others, the Way They Would Like to Be Treated;
  • Continually Challenge Yourself and Each Other.

Position Purpose

  • Reporting into the Director of Marketing, the Marketing and PR Manager will be responsible for developing and delivering marketing plans in-line with agreed KPIs and objectives. They will manage and develop the Marketing Executive, whilst being the first port of call for any marketing enquiries internally and externally.

Key Responsibilities

  • Develop, own and implement marketing plans.
  • To develop and manage the Marketing Exec.
  • Build and develop relationships with key journalists in order to secure local press coverage in key titles
  • To build excellent relationships with external agencies and become the day to day contact.
  • Manage all internal and external collateral needs to ensure brand consistency.
  • Become the first point of contact in responding to all requests and queries.
  • To manage and maintain the website
  • Grow The Grand‘s database to increase revenue from email marketing.
  • To grow social comuinties and manage social advertising

Person Specification

Profile:

  • Enthusiastic and .self-motivated with proven experience of creating and delivering marketing plans.
  • Confident communicator who is able to develop relationships at all levels.
  • Excellent attention to detail and strong copywriter.
  • High level of understanding of the luxury industry.
  • Enthusiastic about social media and an avid user.
  • Excellent level of digital experience and capable of managing campaigns.
  • Looking for growth and challenge within their career, Experience:

Experience:

  • Experience of managing marketing personnel  
  • Marketing background in luxury industry from either in-house or agency side
  • Good mix of digital and traditional experience

 
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Location
The Grand Hotel & Spa York
Grand Hotel, York, Yorkshire, United Kingdom, YO1 6GD
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